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Thursday, December 31, 2009

Why should you not use tables - Web Design Tips

Before answering the question why should you not use tables I would say the goal of Search Engine Optimization is to make search engine spiders understand your website.

If your website is properly coded it will not stop search engine spiders to crawl efficiently the text and links in your website. Your website's high quality score depends on the good code.

Now lets move onto analyze why should you not be using tables in your website.

If you are using tables in your website code the content is deep down within nested tables. Search engine spiders find it very difficult to crawl the content inside the tables. Search engine spiders never index if your code has more than four nested tables.

To ensure good page display and proper code stop using tables and write a code that enables the search engine spiders to efficiently crawl your website and get ranked on top positions in search engines.

Wednesday, December 30, 2009

77 free tools for SEO and website research

Source: http://seo.lioney.sg

Looking out for free SEO tools Visit http://seo.lioney.sg/

Here goes the highlights of few important tools.

http://seo.lioney.sg/ provides

Link Tools

Backlink Checker - Find out how many total backlinks there are for any one website.

Link Analyzer - Analyze incoming and outgoing links.

Link Suggestion Generator - Generate links that relate to the keyword/topic of your choosing.

No-Follow Finder - Scan a website to find nofollow links to various other sites.

Keyword Tools

Keyword Density Checker - The Keyword Density Checker tool extracts keywords from a website and determines how often they occur.

Keyword Suggestion Generator - Check keyword results and get suggestions.

Search Engine Tools

Google Indexed Pages Checker - Check how many pages Google has indexed for one website.

Robots.txt Checker - Check for and view the contents of the robots.txt file for any website.

Spider Viewer - Discover how spider bots view your website.

Source Code Tools

CSS Validator - Validate your cascading stylesheets with the W3C CSS validator.

HTML Markup Validator - Validate your HTML/XHTML code against the W3C Markup Validator.

Webpage Size Checker - Check the size of any website's source code in bytes, KB and MB.

Website Speed Test - Find out how fast your website loads.

For more free tools visit - http://seo.lioney.sg/

Tuesday, December 29, 2009

Why should you bookmark your newly designed website

Social bookmarking is considered as a way to
  • Introduce your website
  • Drive targeted, traffic to your site
  • Gain backlinks
Not many bookmarking sites pass on the link juice. Some bookmarking sites use the NoFollow attribute. However user generated meta data such as title, description, tags and the category is extremely powerful and highly valued by the search engines.

Other advantages of Social Bookmarking
  • If your site is newly launched and is bookmarked by your friends or colleagues then search engine bot can find them easily.
  • A site with multiple bookmarks by multiple users is more powerful.
  • If your website receives more votes across social bookmarking sites your site is of higher quality.
  • Pages of your site that is not existing in site navigation can be easily linked from bookmarking sites. This allows search engines to index your website deeper.

Thursday, December 24, 2009

Bounce Rate - Page Load Factor

A visitor is expected to wait 3-5 seconds to check your landing page as 3-second usability test is related to the page load factor.

Page Loading Time: One of the important factor for bounce rate is your landing page loading time. Flash based websites generally takes longer time to download as they need to download a large quantity of data. If the visitor has to wait for a longer time before experiencing content/visuals they are more likely to bounce.

Tuesday, December 15, 2009

75 Most Bookmarked Twitter Applications

http://www.viralnetworkers.com/forum/topic/show?id=4523559%3ATopic%3A155

1- twittervision
2- twitterfeed
3- twhirl
4- tweetscan
5- twistori
6- twitter-search
7- tweetdeck
8- twitpic
9- hellotxt
10- twitterrific
11- twitterholic
12- tweetstats
13- twellow
14- twitturly
15- twitter-grader
16- twitscoop
17- quotably
18- twitterlocal
19- monitter
20- twubble
21- twittearth
22- grouptweet
23- hashtags
24- tweetburner
25- twitbin
26- twittercounter
27- tweetlater

Monday, December 14, 2009

Twitter Tools


Tweetzi

Real-time Twitter search tool for finding useful information.




Twitterfall

Twitterfall helps you keep track of current Twitter trends. You can create your own customized search that can include the twitter accounts you personally follow.

TwitterFollower

From the name you could guess it is a service that helps you connect with Twitter users and increase your follower count.


Twitscoop

Twitscoop allows you to search and follow tweets that's hot in real-time. It also allows you to send tweets, recieve tweets and find new friends instantly.

Friday, December 11, 2009

Feedera - Your Personalized Daily Twitter Digest

Feedera delivers your personalized daily Twitter digest to your inbox.

Why do you need Feedera?

Feedera delivers the top videos, photos and links shared by your friends and this will avoid information overload.

Feedera calculates the feedscore for every top story based on the total number of tweets and the overall popularity across the web.




Image Source: http://feedera.com





To start receiving your personalized daily twitter digest, Visit http://feedera.com

Thursday, December 10, 2009

Web Based Competitive Intelligence Tools

Google Alerts

Google alerts lets you track competitor's company, their employees, product launches,new features, blogs, public profiles, photos,videos and more.

Yahoo Site Explorer

You can find who is linking to your competitors using Yahoo Site Explorer

SocialMention

By entering your competitor's name or keyword SocialMention will help you track how many times the term was mentioned in different in blogs and social media websites and it allows you to export this information.

Twitter

You can follow your competitors and their employees on Twitter. You could also follow the people your competitors follow.

Twitter Search

You can create and save twitter searches to track competitors keywords, product names and more.

Quarkbase

By submitting your competitors URL quarkbase lists you the most popular pages of your comeptitors and the websites where they have been distributed and the number of subscribers and more.

Compete

Compete lets you know the unique visitors, keywords to a particular website.

SEO for Firefox

Firefox plugin from Aaron Wall that gives you information on a site's PageRank, number of links at a certain page, popularity in social media, directory listing and more.

copernic.com

Copernic will search for new content on your competitor's web pages and then sends you an email on what is changed(keywords, new product pages, etc).

Wednesday, December 9, 2009

Why should you optimize your video for search engines

A recent study by comScore revealed that in October 2009, more than 167 million viewers in the U.S. watched an average of 167 videos each, while YouTube (YouTube) reached 1 billion views per day – or 41 million views per hour – in the same month. - Online Video viewing study.

From the study it is clear that online video viewing is increasing. Video's are definitely an effecient way to promote your products or services.

The use of videos to market your products/services on the Internet is a great way to impact your prospect customer.

What is the importance of optimizing your videos for search engines?

Optimizing your videos for search engines helps you reach your prospective customers 10x faster.

Tips for Optimizing your Videos for Search Engines

  • Use keywords in the video title and description and link it to your web pages.
  • Use anchor text for the links from other pages of your website.
  • Use proper extension for your video files.
  • Create short videos say 2 minutes.
  • Create video sitemaps and submit the sitemap to the video and the content search engines.
  • Include RSS Feeds
  • Include a share button that enables visitor to share your videos with popular social networking sites.
  • Distribute your videos to video hosting sites like YouTube, Yahoo!Videos and more
Find below the list of video distribution sites:

Tuesday, December 8, 2009

Word of Mouth Analytics

Meteor: measure & activate your online earned media from Meteor Solutions on Vimeo.

Meteor's Key Features Helps:
  • To determine the impact and reach of your earned media traffic
  • To understand which sites, ads and users generate the most word-of-mouth for your site.
  • To create experiences that directly rewards visitors for sharing your content
Source: meteorsolutions.com

Thursday, December 3, 2009

Crown Peak launches New Content Targeting and Testing Tool

Cown Peak's new online marketing tool lets you create and manage the content and your campaigns through a easy-to-use interface.

Detailed listing of the tool's features - Source: www.crownpeak.com

Manage Testing

  1. A/B, or A/B/C or A/B/C/D (you get the idea) all the way through Multivariate testing built right into the product. Test content wherever it lives: your Web site, landing pages, microsites, email, display advertising or social networks.

  2. Get split test measurements in real time and know exactly which version of your content or which campaign is actually driving results.

  3. Promote or demote content, pages or versions based on defined success metrics like page views, conversions or clicks.

  4. Simple, easy-to-understand reporting gives you exactly the info you need to quickly make creative and content publishing decisions.

  5. Syndicate and distribute “champion” content to provide ongoing SEO benefits.

Ad Testing

  1. Track and manage content in flash or static banner ads or in social media as well as the impact of change on the click-through or conversion rate.

  2. Optimize advertising content in the same, easy-to-use interface that you utilize for all your Web content management.

  3. Combine ad testing with landing page testing to know exactly where and how to optimize conversion rates and content.

Segment and Target Content

  1. Easily create “playlists” of criteria to create your audience segments.

  2. Target all kinds of content – from single snippets on a page to the entire page to groups of visitors based on audience criteria you define.

  3. Target content to audience segments based on implicit and behavioral criteria such as referring URL, geography, time of day, ad campaign etc.

  4. Easily re-use targeting groups for any new snippet of content you create.

Automate Content and Campaign Management

  1. Schedule both tests and targeted content to go live and retire on specific dates

  2. Automatically direct your visitors based on rules you establish such as time of day, referring media (e.g. ad vs. email or organic vs. paid search).

  3. Use workflow to trigger email notifications of campaign milestones such as number of conversions, or temporary promotions.

  4. Automate approval processes of content before it goes live.

Run The Whole Site Or Just Part Of It

  1. Unlike other systems there’s no software to install or manage on your servers, it’s completely on demand.

  2. Use the CrownPeak Online Marketing Suite to control your entire site, or just plug in a few snippets of code for your "persuasive content" and use CrownPeak as a marketing layer on your existing infrastructure.